Netflix is ​​dropping its ad-free basic plan in the US: check out the remaining plans

Streaming giant Netflix is ​​on the verge of ditching its $11.99 ad-free basic plan, potentially driving most of its viewers to its cheaper ad-supported plan. The company has already canceled the plan in the U.K. and Canada. Netflix announced Thursday that it will be canceling the plan in the U.S. and France. The company stopped offering the basic plan in July 2023, and it is not listed in the Plans & Pricing section. Previously, customers were allowed to keep the basic plan as long as they did not change or cancel their current plan.

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Netflix is ​​dropping its basic ad-free plan

Customers using Netflix’s basic plan will have to opt for a new plan. The company has sent emails to customers to let them know. The company’s co-CEO Greg Peters said in a video conference call Thursday that the $6.99-a-month ad-supported offering to customers has great potential.

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He said: “Basically, we’re giving them a better experience: two streams instead of one. We have higher definition. We have downloads. And of course, all at a lower price. And for members who don’t want that ad-supported experience, of course, they can choose our ad-free Standard or Premium plans,” USA Today reported.

According to Netflix’s second-quarter reports, the company added 8 million subscribers and stopped offering shows like Bridgerton, Baby Reindeer and The Roast of Tom Brady.

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What other Netflix plans are available?

While the basic plan of $11.99 per month is no longer available, Netflix has other plans for its customer base. Customers can enjoy the Standard plan with ads for a subscription of $6.99 per month with 2 compatible devices at the same time, a 2-device download option along with Full HD quality.

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Customers on the Standard plan, which costs $15.99 per month, can watch Full HD videos and download them on up to 2 compatible devices simultaneously. Plus, there is the option to add an additional member who doesn’t live with you for an additional $7.99 per month.

Netflix Premium plan is priced at $22.99 and subscribers can enjoy 4K quality videos on 4 devices and the option to download them on 6 compatible devices. Additionally, there is the option to add two additional members who do not live with you for an additional $7.99 per month.